Google Now should be the brain that powers your Android phone. Google’s digital assistant service pulls in disparate information across all corners of your Google account and makes sense of it so you don’t have to. It’s been an invaluable component to how I use Android. 

The service, which compiles information into cards and push alerts, analyzes all of the data that flows through your Google account. As you can probably imagine, all of these details tell a lot about what you’re into and where you’re going.

But since the service launched over three years ago, it’s evolved to dabble in more areas by integrating with third-party apps and other Google services. So to really get the maximum value from it, you need to take the time to know what it can do and how to bend it to your will.

With Google tweaking the capabilities all the time, that’s seemingly a never-ending process. Here are a few of the most important tricks you need to know that will help you master Google’s all-knowing service.